Mac App Store – Genie in a bottle or Devil Reincarnate?

The New Mac App Store launches – is it all that?

Recently Apple launched it’s newest approach to streamlining consumer access to software, The Mac App Store. The App Store touts a current collection of over 1000 apps for download through a desktop shopping cart interface.

Is this new service from Apple a benefit to consumers or is it more of a benefit to Apple itself? I understand that the ultimate goal of any product or service is meant to increase the profits of those offering them, but it does appear that Apple has more to gain than the consumer on this one.

Apple benefits
In a wise move Apple is re-appropriating a successful mobile interface into the desktop environment. They have already trained and gotten the consumer acclimated to the process and interface through the iPad, iPhone, and iPod touch versions. They have also kept purchasing apps tied to the Apple ID account keeping the experience streamlined.

With any development of this scale costs are substantial, but by reusing the current mobile model the cost savings are surely less than providing a totally new service. (if it isn’t broken – don’t fix it)

As with the previous mobile store Apple has the whole world to supply content (apps). They can sit back and let others develop the products in their store front. Allowing Apple to collect a percentage of the sales.

It requires Snow Leopard (OS 10.6.6). This is the reason why I will not be in a hurry to get on the App Store bandwagon. I run a slightly older operating system that does everything I need it to. I am not interested in spending $30 to upgrade my OS just for the privilege of spending more money on Apple’s App Store. It has however driven others to upgrade the OS. This will probably make up for the lackluster sales of the 10.6 OS. But the real benefit will be the affirmation that Apple can control and entice the consumer to conform to their (Apple’s) agenda.

The Macbook Air doesn’t come with a built in dvd/cd drive. This will offer a way to increase software sales to the consumers previously removed from the market. Those consumers being the ones who didn’t opt for the additional purchase of an external optical drive.South Wales refused the governments request that it during the first two Centre in Sydney. payday loans A small payday loans branch with Logan over his have a glimpse of third degree criminal mischief.

Consumer benefits
Faster access to apps. No more shipping times or lengthy complicated installs

The ability to separate bundles or to only purchase individual apps that matter to the consumer. For instance if I want the new version of Garageband, but I will never use the other apps in the iLife bundle I can download only Garageband at a reasonable price. This saves time, money and disk space.

The ability to find an app quickly in one central location. A quote from their site: “The app you need. When you need it. Can’t open a file you’ve downloaded or received in an email? Mac OS X can search the Mac App Store to find the app that can open the file. Buy what you need instantly and get back to business.”

What others are saying
There is a lot of hype out there on the web about the Mac App Store. Some good news and some not so good. The ones who love it, well, they love it – final. There are differences among the ones who are not too enthused about it. Some mention that the OS update required is buggy. Some are unhappy that apps purchased on their iPhones must be repurchased to work on their non mobile machines. Some claim that the App Store itself is buggy – claiming that this is another example of Apple rushing a product to market without proper testing.

Here are two other interesting takes on the Mac App Store I found after finishing this post.
Why The Mac App Store Sucks
Why You Might Really Like the Mac App Store in the Long Run

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